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SEO: Post-Penguin Era Craves More Promotion than Content
Much confusion still abounds within the web-world as to how exactly the recent Google algorithm updates have affected rankings for established and new websites. While great debates over links,...
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How Mobile Augmented Reality Will Change the Lives of Everyone on the Planet
A new movie trailer came out yesterday for the Will Ferrell movie “The Campaign.” If you want to watch the trailer, all you have to do is pull a dollar bill out of your pocket, aim your ipad, iphone,...
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Why SEO is Not Dead
SEO is not dead! And, if you are reading this, neither are you… PHEW! Just like the Mayans predictions were wrong, so were the predictions that SEO would die in 2012… SEO will never die and here’s...
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Social Is SEO and Content Is Social
You’ve heard the old saying, “Content IS King“. Fact of the matter is there is much truth to that. The major search engines are focusing on creating the best user experience, which means sites that...
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Website Analytics Audit: 5 Things You Should Know About Your Business Website
If you are considering a new marketing campaign for your business website, there are several important elements you should look at. I typically suggest using a website checklist to help you narrow...
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6 Things Your Website Needs in Order to Be Successful Online
As an internet marketer, I can sometimes forget that not website owner understands the basic things they need to have a successful business online. I have created a MUST HAVE list of 6 basic things...
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1 Gigantic, Huge, Monstrous Reason Why Quality Content is Necessary for your...
“Content is king” – this cliché is routinely tossed around the digital marketing world with reckless abandon. Unfortunately, it leads many companies to believe the quantity, not the quality, of the...
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Common SEO Mistakes | Are You Making Them?
Matt Cuts released “The Top 5 SEO Mistakes Webmasters Make” which he mentions, though these were not the worst SEO mistakes you could make, they were however the most common. Biggest Mistakes He...
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3 Ways Social Media Impacts SEO
You know that everything on the web is social. The phrase “let’s get social” appears on just about everyone’s website. But, until the last couple years or so, social media had very little, if any,...
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4 Old SEO Tactics You Should Avoid
SEO is a huge, booming industry that at the same time lacks a substantial amount of standardization. Let me use an analogy here to help you understand what I’m getting at. If you go to hire a...
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Happy 15th Birthday to Google
Google – Are You Really 15 Already? Believe it or not, this Friday, September 27th marks the 15th birthday of Google! For a search engine, that’s like being a 90-year-old human. Because it serves up...
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The Lowdown on Google Hummingbird
We find it ironic that Google has decided to take beautiful, friendly animals names and turn them into scary (sometimes devastating) algorithm updates…. *sigh* With names like Panda, Penguin, and now...
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The Top 3 KPIs You Should Track for Better Website Marketing
A KPI stands for “key performance indicator.” They exist in all forms of marketing, and they can literally be whatever you want them to be. But, the point behind bench marketing and tracking a KPI is...
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How PPC and SEO Work Together
First thing’s first, let’s talk briefly about PPC and SEO, what they are, and how they work. Pay Per Click (PPC) PPC advertising is when you pay the search engine for your ad to appear when someone...
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Why Keyword Ranking Reports are Dead
You know how SEO goes. First, you start with your keyword research. Then, you start building a bunch of links, produce content, and get people sharing your information on social media. You check those...
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How to Effectively Sell SEO to Perspective Clients
Effectively selling SEO or any form of digital marketing can be frustrating for a lot of marketing companies since it is so misunderstood. Here at Eminent SEO, we often come across this question when...
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8 Common SEO Mistakes to Avoid During a Website Redesign
Every website needs to have a facelift once in a while. Let’s face it, web developers are not SEO’s in most cases. Each individual is experienced in their own area and possess their own specialties....
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How to Master Pinterest for SEO
47% of U.S. online consumers have made a purchase based on recommendations from Pinterest. (source) Pinterest has been used for marketing since day one, basically. Why wouldn’t you take advantage of...
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Top Red Flags to Watch Out for When Hiring an SEO Agency
There are a lot of deceitful SEO agencies out there that try manipulate companies into thinking their strategies are completely “white hat”, meaning they’re up to par with Google’s quality guidelines....
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Everything You Need to Know About Google Penalties and Manual Actions
Google has the power to penalize your website if they believe you’re manipulating their search engine or just plain spamming their index. If this happens you will see a huge decrease in organic...
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